Canon RF

The Canon RF mount is a lens mount system introduced by Canon in 2018 for its mirrorless cameras, replacing its predecessor, the Canon EF mount. The RF mount offers a larger mount diameter, enabling improved optical performance and the development of high-quality lenses. It incorporates advanced features such as faster autofocus and improved communication between lens and camera. The RF mount represents a significant advancement over the EF mount, providing photographers with enhanced capabilities and a growing range of lenses for their mirrorless camera systems.

Premium Zoom Lenses

The "Holy Trinity" of fixed aperture zoom lenses includes a wide-angle, standard, and telephoto lens, all with constant maximum apertures (F2.8 or F4). These lenses cover a wide range of focal lengths and provide consistent exposure control, optimal image quality, and versatility for professional photographers across different genres.

F2.8 variants offer superior image quality, but are generally pricier and heavier. F4 varaints tend to lighter and more affordable, aiming towards enthusiasts.

Premium Wide Zoom (16-35mm)

Fixed aperture wide zoom lenses are designed for wide angle of view with a constant maximum aperture throughout the zoom range.

These lenses are commonly used in landscape and street photography.

2/2019
6/2021

Premium Standard Zoom (24-70mm)

Fixed aperture standard lenses are designed for a wide variety of photogrphy with a constant maximum aperture throughout the zoom range.

These lenses are commonly used in everyday use, street photography and event photography.

9/2018
2/2019

Premium Telephoto Zoom (70-200mm)

Fixed aperture telephoto zoom lenses are designed for telephoto photography with a constant maximum aperture throughout the zoom range, allowing to capture distant subjects without sacrificing image quality or exposure control.

These lenses are commonly used in wildlife, sports, and event photography.

2/2019
11/2020
Prime Lenses

Prime lenses have fixed focal length. Although less versatile than zoom lenses, Primes tend to be lighter and have superior image quality. Moreover, Prime lenses support higher maximum aperture, allowing for better bokehs.

Wide Primes

Wide angle lenses with the fixed focal length.

Ideal for street and landscape photography.

9/2021
7/2022
5/2023

Standard Primes

Standard lenses with the fixed focal length.

Ideal for street and portrait photography.

9/2018
9/2018
11/2020

Telephoto Primes

Telephoto lenses with the fixed focal length.

Ideal for sports and wildlife photography.

2/2019
2/2019
7/2020
4/2021
11/2022
Specialty Lenses

Macro

A macro lens is a specialized camera lens designed to capture extreme close-up photographs with high magnification (0.5x and higher). It is specifically crafted to focus on subjects at very short distances, allowing for intricate and detailed images of small objects such as insects, flowers, or textures.

7/2022
9/2018
7/2020
4/2021

Super Zoom

A superzoom lens is a versatile camera lens that combines the functionality of wide-angle and telephoto lenses into a single, convenient package. Superzoom is great for travel as it covers many situations by itself.

2/2019
7/2020

Power Zoom

A powerzoom (PZ) lens are motor-powered zoom lenses with a smooth and precise control of zooming. These are ideal for videos.